It’s easy to understand what the eye can see, but often it’s the invisible that is more. Important. This is exactly what Integra Surveys do for the construction industry, finding out what lies beneath the ground or within the fabric of a structure so that new work can be done safely and with integrity.
Having worked with Yebo before we didn’t hesitate to brief them on the launch of Integra Surveys. From start to finish they showed their natural intuition for knowing what we needed and creating a fabulous brand identity to deliver it. Most people might say it’s stressful and time consuming launching a new brand – but it honestly isn’t with Yebo.
Tom Garrod, Director, Integra Surveys
Ground and building investigations are highly technical and often complex, but for maximum impact it was important the brand wasn’t. We had to create a brand that looked modern, professional and easy tow ork with, that impressed and connected with our target audiences.
An icon led logo and structural font that echoes through every aspect of the whole identity – the logo sections shape the frames of images and call outs, giving a consistent yet random layout of content. As you might expect, natural earthy tones reflect the services offered. We also did extensive SEO research and development to ensure the website is found by those searching for surveys and investigations.
Time is money so getting Integra Surveys live quickly was crucial to the team – in little over a month we had the brand identity and website live, ready for Integra to announce its arrival to the market. Look out for the vans with their eye-catching decals driving around where you are!
